Strategic Communications

Our division offers the convenience of Canva, an enterprise design platform fully equipped with pre-built templates designed to suit various communication needs.

Canva Access

LSUA has a limited number of Canva licenses, allocated to individuals based on institutional needs. Faculty and staff should contact their department’s supervisor to inquire about access and available resources.

Canva Training

Our team offers training sessions to help you make the most of Canva's design tools.

To schedule a training session, you may submit a request via the Helpdesk. Provide your availability in the submission details.

Custom Graphic Design Projects

If your project requires custom design work beyond Canva’s available tools and templates, you may submit a request for review via the Helpdesk. Because custom and large-scale projects require significant time and resources, approval and completion timelines will depend on university priorities and team capacity.

Brand Guidelines

The LSUA Brand Guidelines establish the standards for maintaining a consistent and impactful brand presence across all communications. To ensure brand integrity and effectiveness, all materials using the LSUA logo and brand elements must be approved prior to use. These guidelines are updated periodically to reflect evolving best practices and institutional policies.

View the Brand Guidelines

Logos

An approved logo must appear on the front of all print and digital applications representing LSUA or any unit within the university. Scanning, recreating, or modifying university logos is prohibited.

LSUA Logos and Usage Guidelines

To report an issue with the Brand Guidelines or Logos, you may submit a request via the Helpdesk.

New Logo Requests

All logos for LSUA units and programs must be created or approved by Strategic Communications to ensure consistency with the university’s visual identity. Units may not create their own logos, marks, or modified versions of existing university logos.

If a new logo is needed, submit a request for review via the Helpdesk. Approval and completion timelines will depend on necessity, university priorities and team capacity.

Our team uses professional photography and video to support initiatives that advance university-wide communications and strengthen LSUA’s reputation.

Employee Headshots

New staff and faculty are required to have their headshots taken upon the start of their employment and every three years thereafter.

Headshot services are provided every Monday from 3:00 to 4:30 pm.

Location: Mulder Hall, Room 163 (Across from the Content Creation Lab)

Photo or Video Coverage

Multimedia requests are evaluated based on strategic relevance and team capacity. When coverage is not available, we may recommend alternative resources or options.

To schedule multimedia coverage, you must submit a request at least 14 business days in advance via the Helpdesk. Please provide the exact date and time for accurate scheduling.

Media Studio

We offer a specialized studio for those seeking high-quality, dynamic content. This resource is ideal for promotional content, athletics, or other specialized needs.

Location: Mulder Hall, Room 163 (Across from the Content Creation Lab)

To book the Media Studio, you must submit a request at least 14 business days in advance via the Helpdesk. Please provide the exact date and time for accurate scheduling.

Our team only manages postings for the main university pages. We can offer guidance on best practices and initial setup for departmental and program-specific pages. 

Page Access

New employees or supervisors who need access to an existing social media page can submit a request via the Helpdesk. Once approved, you'll be granted the necessary permissions to manage and post content on the page.

Social Media Training

If you or your team need guidance on effective social media management, strategy, or specific tools, request training or assistance from our division. We provide in-depth training tailored to your needs.

To schedule a training session, you may submit a request via the Helpdesk. Provide your availability in the submission details.

Creating a New Page

If your department or program is in need of a new social media page, it must be created with the Division of Strategic Communications.

To request a new page, you may submit a request via the Helpdesk.

For creating a new social media page, it's beneficial to have a few items ready beforehand. We recommend having the following items prepared to ensure a smooth setup process:

• Profile Picture: A high-resolution logo that represents your department or program.

• Cover Image: A banner-style image suitable for the header of your page, capturing the essence of your department or program.

• Bio: A concise and informative description of your department or program, highlighting its objectives and offerings.

Our team manages and maintains content exclusively for LSUA’s primary websites, www.lsua.edu and explore.lsua.edu, to ensure accuracy, accessibility, and consistency.

You may submit a request via the Helpdesk for updates or proposed content. All submissions will be reviewed before changes are made.

Affiliate Websites

For updates to other university-affiliated websites, including myLSUA, the LSUA Foundation, and LSUA Athletics, please contact IET Services.